Video Ads on Reddit
Activate video ads on Reddit to bring your brand to life, hold your audience’s attention, and leave a lasting impression.
This format fits seamlessly into the Reddit experience across all devices, platforms, and placements and can be paired with any of our targeting solutions. Advertisers also have the flexibility to run long and short-form videos, so you can share that full trailer or highlight just a few things you want your audience to know.
Run your videos alongside other formats like carousel ads or one of our high-impact offerings like Reddit Takeover and Front Page Takeover ads to boost your brand presence.
Benefits of using video ads on Reddit
Bring your campaigns to life with video ads that grab redditors’ attention with engaging visuals and pull people in. In Reddit Ads Manager, you can see how well your ads are doing with detailed performance metrics.
Maximize brand impact
Campaigns combining image & video creatives in a single campaign have seen 10x higher lifts in memorability, 14x higher in message recall, and 3x higher in brand favorability.1
Engage with immersive storytelling
Videos on Reddit capture attention, show off your products, and make people feel something. It’s not just about watching — it’s about connecting with your audience, getting them engaged, and building loyalty to your brand.
Thinking about running long-form content? Give it a try! We’ve seen a 17% increase in click-through- rate for ads that are longer than one minute.2
Reach a unique, highly captivated audience
Tap into any of Reddit’s audience options to show up where folks are most likely to watch your video ad. Redditors are already seeking out content relevant to their interests, and our top-performing advertisers build video creative to fit seamlessly into the Reddit user experience.
