GameStop Corp. is an American video game, consumer electronics, and gaming merchandise retailer. They came to Reddit looking to drive sales surrounding some of their key brand moments and product releases: Pokémon Week, Playstation game releases, and Switch game releases. Following the upload, they built Product Ads, which seamlessly pulled in images, product names, and prices for targeted focus products, all sourced from the regularly updated feeds.
tl;dr
In close collaboration with Reddit, GameStop leaned in and chose to participate in both the alpha for Product Ads and our latest feature, Automated Feed Scheduling. This allowed them to automatically promote their entire product feed, which contributed to performance that surpassed Gamestop campaign standards.
Sources:
Reddit, 2023
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