In addition to a Trending Takeover, The Northman’s campaign included a Reddit Talk event hosted by the r/movies community, with co-writer and director Robert Eggers and Viking experts Jóhanna Katrin Friðriksdóttir and Neil Price as guests. During the event, they answered Reddit’s questions about the film and addressed its grounding in historically accurate portrayals of the Viking World. The Reddit Talk event was a striking success, driving exceptional engagement numbers across the board.
